2/29/2024 0 Comments Sitting on house roofs bdoIt is a huge, silent and cool object that attracts the attention of all directions of the site, being a hot topic over the network. What it presents is a simple, pure and distinct image, rather than maximalism or human-made tricks. It symbolizes the great power of the unknown, and the mysterious. I want to make a black BDO reflecting the surroundings: Big Dumb Object. And in fact, after stripping away architecturally limited variants, the sophisticated and fluid overall designs of the demonstration area, are slightly similar in new towns in China. Information about the original site of the new town has been wiped off due to the Seven Accesses and One Leveling project. This requires an innovative and unique design for the showroom. With social media booming and becoming an important visual communication tool, real estate developers realized that showrooms can be an important visual medium to drive the impact and sales of their properties. As for the function, the showroom assumes the only role of selling buildings at the beginning, but nowadays, it has multiple functions, that is, to showcase the lifestyle while selling buildings in the early stage, and to transform into a community center or commercial center available for residents later.įor quite a long time, showrooms serving as sales exhibition center were gradually similar in design. However, the showroom, which represents the image of the company and can also enhances the customer experience, is gaining more and more attention. The past few decades have witnessed a booming and highly competitive real estate market, which made Chinese people's residences increasingly homogeneous from plan to façade. The showroom assuming the role of building selling represents the only persistence on architecture held by real estate developers having pursuits in an increasingly competitive market. It is a different idea of the web, which we might call slow web. banners, pop-ups or other distracting noise. ![]() No "click me," "tweet me, "share me,” "like me." No advertising. ![]() Behind all this there is the certainty that we can do better than the fast, distracted web we know today, where the prevailing business model is: "you make money only if you manage to distract your readers from the contents of your own site." With divisare we want to offer the possibility, instead, of perceiving content without distractions. A long, patient job of cataloguing, done by hand: image after image, project after project, post after post. Every Collection in our Atlas tells a particular story, conveys a specific viewpoint from which to observe the last 20 years of contemporary architecture. Our model was the bookcase, on whose shelves we have gathered and continue to collect hundreds and hundreds of publications by theme. So we began to build divisare not vertically, but horizontally. ![]() May be because we wanted to distinguish divisare from the web that is condemned to a sort of vertical communication, always with the newest architecture at the top of the page, as the "cover story," "the focus."Ĭontent that was destined, just like the oh-so-new architecture that had just preceded it a few hours earlier, to rapidly slide down, day after day, lower and lower, in a vertical plunge towards the scrapheap of page 2.
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